Ready to dive into the world of Instagram? Before we plunge into 2024's Instagram statistics, let's take a quick trip down memory lane. Remember last year? Instagram supercharged its offerings for creators. Achievement badges, subscription options, and creator portfolios? Yep, they did that. But hold on… 2024 started with a bang! Enter "Broadcastin...

Finding out if a product will be successful beyond the initial curiosity is just good business. With market research, you determine whether the opportunity exists, how to position the product or service, or what consumers' opinions are after the launch. Market Research Tools GlimpseStatistaThink With Google Research ToolsCensus BureauMake My Person...

Building and maintaining a strong online presence is challenging, much like growing a healthy plant in a crowded garden. But just like a good set of gardening tools can make all the difference, competitor analysis tools help your business thrive online. 🛠️ They show you how your business stacks up against the competition and give you insight into t...

When it comes to digital advertising, two platforms dominate the market: Google Ads and Meta Ads. Each has its unique characteristics, and choosing the right platform can significantly impact the success of a digital marketing campaign. Firstly, it's important to clarify that excellent results can be achieved on both platforms, and often a combinat...

Imagine this: every day, 2.06 billion people wake up in the morning and log into Facebook. That's not just a staggering number; it's a testament to the platform's unparalleled reach. Did you know thousands of new users sign up for Facebook every second? Or that the average Facebook user spends over 35 minutes daily browsing through their feed? And ...

BraveBrew Meet BraveBrew, an innovative beer company. Not only did they use Instant Site to create a stunning multilingual online store, but they also made over €2K before launching just with pre-orders! Hiriwā Digital Art Discover a store offering stunning eco-friendly artwork that draws inspiration from the flora and fauna of New Zealand and Aust...

If you're a new website owner, consider investing in content marketing. It is easily the most cost-effective marketing strategy. It establishes your brand as an authority and offers several benefits: Increased visibility in search engine resultsImproved conversionsBrand awarenessIncreased audience trust Ideally, every business website should delive...

Online stores, also known as e-commerce stores or online shops, are digital platforms where businesses can showcase and sell their products or services over the internet. These virtual storefronts provide a means for customers to browse, select, and purchase items online, and they have become increasingly important for small businesses for several ...

Before the global health crisis, shoppers favored physical stores for instant gratification and tactile product experiences. But the pandemic changed all this. Lockdowns fueled a surge in online shopping, even among older consumers new to the digital market. After lockdowns were lifted, buyers returned to stores mainly for online pickups. And while...

Instagram in 2023 is a quickly evolving social platform, with features changing and moving and disappearing at a sometimes dizzying rate. Rather than chasing platform updates from Meta, ground yourself in hard data that shows what exactly Instagram is right now and how it's likely to change in the year to come. These 34 Instagram statistics paint a...

 Launching a new business is an exhilarating, terrifying, harrowing experience. The inner monologue goes something like this: "Do I really have the guts to do this? What if I fail? What if I SUCCEED?? And how much work is this actually going to be?" Whatever questions you're wrestling with, we know one thing for certain: it's always easier wit...

Meta Ads and Google Ads are two distinct advertising platforms, each with its own set of features and characteristics. Meta Ads primarily referred to advertising on Facebook and Instagram, while Google Ads referred to advertising on the Google search engine and its affiliated properties. However, the landscape of digital advertising is constan...

Launched in 2012, Dollar Shave Club's subscription razor service quickly disrupted the men's grooming products industry. Their innovative launch video, strong content marketing campaigns, and direct-to-consumer business model enabled Dollar Shave Club to capture a large market share in just a few years. They were so successful that Unilever bought ...

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What is a presentation website A presentation site is an online platform that presents your company, its products and services. It is your digital business card, providing details about your business, vision, goals and values.For small businesses, a presentation website is extremely important. It is a means by which you can attract new clients, ass...

If you were ever in a dilemma that your business is not for the Internet and that apart from selling products you cannot provide any additional value to your customers, then see how Blendtec does itBlendtec is an American company that sells blenders…. Surely your answer would be.. Well, there are hundreds of companies that sell blenders... It's onl...

More advertisers than ever rely on Facebook to promote their products and services to their customers. Over 10 million businesses advertise on Facebook and Instagram, and that number has nearly tripled over the past seven years. Some veterans of Facebook advertising remember a time when costs on Facebook were cheap and ROI was unlimited. While Face...

In October 2020, Google launched a new version of the most popular tool for monitoring and analyzing website traffic - Google Analytics 4 (GA4). The old analytics model (Google Universal Analytics) ends on July 1, 2023, and after this date data monitoring and analysis on the old version stops. Old data will be archived and available for the next 6 ...

Brand awareness is notoriously difficult to measure. Because brand awareness strategies are typically top-of-funnel tactics that serve as touchpoints throughout the customer journey, it's often hard to attribute leads and customers to them specifically. But just because you can't always obviously see brand awareness working doesn't mean it's not ef...

Small business websites are more than just digital storefronts. They are powerful tools that can elevate a brand's online presence and drive business growth. In this digitally powered market, small businesses need a strong web presence to compete, and statistics show that having a website is essential. According to small business website statistics...